Who We Are
Greater Rochester isn’t just any place. It’s greater than that. Take a closer look and you’ll see what we mean. It's a birthplace of brilliance. A grounded place for growth. A launch place for living out dreams and opportunities. The place for you to be. Greater than the norm. Greater than you know. Greater than ever. And we prove it in every way.
Take it all in. Find what moves you. Then spread the word about what’s Greater. For others to revel Greater, too.
Visit Rochester / Andy Buscemi
MEET OUR GAME CHANGERS,
RULE BREAKERS, CHANGEMAKERS
Videos: 45 Fathoms Studios
Still Photography: Jaclyn Mavis; Autumn Stein
Visit Rochester
is your guide to the hot spots and hidden gems all around the region.
DISCOVER GREATER
With four glorious seasons, there’s a chance to be awestruck anytime, anywhere—from serene lakeside to rolling vineyards to rising ski slopes. You’ll find the scenic therapy around Greater Rochester and the Finger Lakes good for the soul. And where are your people at? Out and about at 140+ eclectic events and festivals happening here year-round.
Visit Rochester / Bristol Mountain
INNOVATE GREATER
Innovators, entrepreneurs, startups and business leaders unite here. The Greater Rochester region
is a hotbed of talent, resources and opportunity—the ideal area for business development and career growth with bonus points for exceptional quality of life and proximity to major markets.
Rich Brainerd Photography
SEE GREATER
Greater Rochester ranks high in the minds and sources that already know. Look and learn:
U.S. Patent and Trademark Office
vegnews.com, Why Rochester, New York Is The Best Small City in America for Vegans
CBRE Labor Analytics Report, 2020
incfile.com, Here Are the 6 Best Cities for Black Entrepreneurs
U.S Dept. of Education
Neighbor.com, The 2022 Most Neighborly Cities in America
Love Greater: Show Pride For Our Community
Watch our social channels or find us at community events to get free G>R gear and show your affinity for Greater ROC.
Swag Grab = Free Giveaways
CELEBRATE GREATER
Don’t keep your Greater story to yourself. Share what’s so special to you about the Rochester, NY, region—among friends, in your workplace, around your community and on social media (and add #GreaterROC).
That’s all it takes to be a Greater ROC champion. Want to play a bigger part? Email us at info@greaterroc.com
IGNITE GREATER
Greater ROC is an initiative of ROC2025, an alliance of regional economic development partners serving Greater Rochester, NY.
Together with thousands of voices across our region, we’re generating a bolder, broader story and greater momentum for growth.
CONTACT US
Email us at info@greaterroc.com
with questions or to learn more about Greater ROC.
SOCIAL LINKS
©2023 GreaterROC. All Rights Reserved.
® I LOVE NEW YORK is a registered trademark and service mark of the New York State Department of Economic Development; used with permission.